Website Design & Management

Rachael wanted a basic one page, low-cost website that she could direct new customers to. Therefore we opted for an Adobe Spark site which works really well on mobile devices. Using branded content that we created based on Rachael’s previously designed logo, we were able to promote her key services, USP and location. We also integrated terms of service which her new customers needed to sign. We continue to manage Rachael’s website and update it with photos as Rachael attracts more customers.

Social Media Marketing

After meeting with Rachael, we decided that we would create an Instagram page to go alongside her already set up Facebook page. We created branded content to share consistently across both platforms and helped Rachael to engage with customers. Instagram quickly became a way of customers seeing Rachael’s work before using the messaging service to make bookings with Rachael. Rachael manages the messenger side of platforms whilst we create the content. We have posted posts to each feed, stories and engaging reels.

Overview

It has been pleasing to see the success of Rachael’s social media pages, leading to more customers in only a short space of time. Her social media page continues to gather followers who engage regularly with the content we have created. The balance we have struck between us taking care of the social media graphics and website whilst Rachael responds to customers with her expertise works well.